ivan balashov was browsing through smartphones in novokuznetsk , southern russia when he took a picture of himself wearing a bobble hat and a fake reebok top .
but after deciding the camera on the mobile was not good enough , the 22-year-old grabbed another handset and headed for the exit where he was stopped by shop security .
police found balashov 's selfie on a phone in the store and immiediately recognised him .
he was found guilty and given a three month suspended sentence .